蘭香閣裹蒸粽是澳門街坊心中的珍味。每逢端午將至,蘭香閣總瀰漫著粽子的清香,吸引街坊紛紛前來嚐鮮。一試便令人回味難忘,每每讓人魂牽夢縈。
作為經典老字號,蘭香閣擁有無可取代的地位。設計師將蘭香閣傳統包裝的色彩元素融入富有端午特色的龍頭圖案中,在加強節日氛圍之餘,同時保留原有的韻味;包裝底部的金色太陽則營造濃厚的盛夏氣息,也讓包裝更為耀眼奪目。
Lan Heong Kuok’s steamed rice dumplings are a beloved treasure among Macau locals. Every year, as the Dragon Boat Festival approaches, the restaurant fills with the fresh fragrance of rice dumplings, attracting crowds eager for a taste. One bite is all it takes: their unforgettable flavor leaves a lasting impression, evoking fond memories long after the festival has passed.
As a time-honored restaurant, Lan Heong Kuok holds an irreplaceable place in the community. For the packaging design, we incorporated the colors of its traditional packaging into the image of a dragon head, an iconic symbol of the festival. This approach enhances the festive atmosphere while preserving the authentic charm of the original packaging. At the base, a golden sun evokes the height of summer, making the packaging even more vibrant and eye-catching.
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