蘭香裹蒸糉
Lan Heong Kuok — Steamed Rice Dumpling Packaging

除了點心出色，蘭香閣的裹蒸糭亦廣受歡迎，馳名粵港澳。每逢端午節前夕，茶樓內外總是人頭湧湧，各款裹蒸糭既適合自家品嚐，也是饋贈親友的節日佳品。

包裝以品牌標誌性的墨綠色為主調，令人聯想到包裹糭子的清香葉片。我們運用細緻的金色線條，將糭葉紋理與糭繩結構轉化為視覺圖案，延伸至多款包裝及印刷品。其中，糭子造型的環保袋將節日意象融入日常用品，兼具趣味與實用性，適合不同年齡層使用。

Alongside its celebrated dim sum, Lan Heong Kuok is renowned throughout the Pearl River Delta for its steamed rice dumplings. As the Dragon Boat Festival approaches, the teahouse draws customers looking for festive treats and gifts for family and friends.

We used the brand's signature green as the main color, complemented by fine gold lines. Green evokes the leaves wrapped around each dumpling, while the gold detailing echoes the veins of the leaves and the knots of the tying strings. The reusable bag shaped like a rice dumpling has proved particularly popular: expressive, practical, and suitable for everyday use across different age groups.