大龍鳳茶樓已有逾七十年歷史，是澳門碩果僅存的粵曲茶座之一。店主陳慕蓮女士一直致力保存澳門粵曲文化；店內的蓮蓉酥、雞球大包等點心，亦沿用傳統製法。
品牌視覺取材自經典粵劇，例如以《游龍戲鳳》中花旦手持手絹的姿態為標誌概念；《牡丹亭驚夢》、《再世紅梅記》等劇目元素則轉化成木板雕刻，作為店內裝飾。透過這些視覺細節，茶樓營造出濃厚的粵曲文化氛圍，重塑獨具特色的傳統茶座形象。
With more than 70 years of history, Tai Long Fong Casa de Cha is one of Macau's last remaining teahouses dedicated to Cantonese opera. Its owner, Ms. Charlin Chan, has devoted herself to preserving this local tradition. The teahouse also continues to prepare classic dim sum, including lotus-seed pastries and steamed chicken buns, using time-honored methods.
For the brand identity, we drew on iconic elements of Cantonese opera. The logo takes inspiration from the image of a leading female performer holding a handkerchief in The Chasing and Playing Dragon and Phoenix. References to The Peony Pavilion and The Reincarnation of Red Plum were translated into carved wooden panels for the interior. Together, these details create an atmosphere that celebrates Cantonese opera and renews the teahouse's distinctive character.
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